But LOVE magazine has chosen to celebrate in a rather unorthodox way- with the help of Victoria's Secret Angel Doutzen Kroes.
The 27-year-old dances to Jessica Rabbit's famous number Why Don't You Do Right from Disney's 1988 hit Who Framed Roger Rabbit in a new video for the website.
Wearing only a black lace suspender set, high heels and a festive pair of white fluffy bunny ears (which she removes halfway through), Doutzen's isn't exactly the most religious tribute to the season.
Festive greetings: Doutzen Kroes is a cheeky Easter Bunny for LOVE magazine Undoubtedly the song choice is a cheeky reference to the Easter Bunny.
The model glances coyly at the camera as she moves, occasionally adjusting her bra strap for dramatic effect.
Lying on the floor and kicking her long legs into the air, there's no doubt that Doutzen is completely aware of her own allure.
Professional touch: The scenes were directed by photographer Daniel Jackson, who has shot for the magazine many times in the past
Tongue in cheek: The 27-year-old dances to Jessica Rabbit's famous number Why Don't You Do Right from Disney's 1988 hit Who Framed Roger Rabbit The scenes were shot by photographer Daniel Jackson.
This isn't the first time LOVE magazine has celebrated a holiday in this manner.
Last Christmas the site featured a rather unusual advent calendar, as beauties starred in various videos along a similar theme.
Unorthodox: Doutzen's attire isn't the first thing one might think of when Easter is mentioned Working the camera: Doutzen gazes up seductively from the floor Doutzen got involved in the festive fun, with a video showing her dancing around a Christmas tree to Mariah Carey's All I Want For Christmas Is You.
Miss Kroes is the fourteenth highest-earning model in the world, thanks to her lucrative contracts with Victoria's Secret, L'Oreal, Calvin Klein and more.
Now that two of her fellow Victoria's Secret models are with child, Doutzen Kroes is definitely at liberty to dispense advice on how to get their bodies back to fighting form post-pregnancy.
Ringing the changes: Doutzen took her bunny ears off for some of the 'dance' It's impossible to tell that just over a year ago she gave birth to her first-born.
The blonde revealed she maintains her stunning figure through a combination of diet and exercise in an interview last year.
'I take really good care of my body,' she said. 'I try to sleep as much as I can, and I go to the gym a lot because my body enjoys a good work out.
Not indulging on Sunday? Doutzen rarely treats herself to chocolate or sweets 'I keep my skin hydrated, and I avoid eating too many sweets or too much chocolate. In any job, you have to give up certain things, and I believe that having a good quality of life means enjoying certain things only in moderation.
'I love my job, and so I could never complain about making these sacrifices.'
And she clearly enjoys her jet set life as one of the world's top models.
In demand: Miss Kroes is the fourteenth highest-earning model in the world, thanks to her lucrative contracts with Victoria's Secret, L'Oreal, Calvin Klein and more 'It gives me the chance to travel to some amazing places,' she said. 'I really value the fact that we are able to represent different kinds of women from all over the world.'